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Ideas and Inspiration

Marketing Technology: off the shelf or custom development?

Research by Scott Brinker documents over 8000 off the shelf products in the marketing technology landscape. That rapidly developing range of options is leaving senior management with more choice than they know what to do with.  Often that means they start about reinventing the wheel with custom developments but is that the smart choice? Over […]

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Ideas and Inspiration

Everything you need to know before you launch your first Facebook ad

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Ideas and Inspiration

Crisis Cash Flow: How to survive apocalyptic levels of disruption in your business without bottoming out your prices

In the face of an unprecedented global response, social distancing and self-isolation what does that mean for your business?

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Ideas and Inspiration

What Facebook Knows About You

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Ideas and Inspiration

What’s the most you would pay?

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Ideas and Inspiration

How to make $50 quazillion in 30 seconds in 2016 with this $27 blueprint.